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Brows are small, but they shape the face. They frame the eyes, set the tone for expression, and can make a morning look feel polished without effort. This guide is for anyone who’s ever stared at a mirror wondering where to begin, who’s accidentally made one brow thinner than the other, or who simply wants a clearer routine for maintaining healthy, flattering eyebrows.
We’ll move step by step: anatomy and growth, mapping and shaping, tools and products, makeup techniques, and professional options like tinting and microblading. You’ll also find troubleshooting for common problems, aftercare guidance, and realistic maintenance plans. Read on with a cup of coffee, and by the time you’re done you’ll have the confidence to shape your brows in a way that flatters your face and fits your lifestyle.
Why brows matter: more than a trend
People often treat brows like a fashion trend—thin, thick, bold, or feathered—but well-shaped brows do more than follow a style. They communicate emotion, balance facial features, and can even change how the eyes appear. A subtle arch can open the eye; a straighter brow can soften a strong jaw. Learning to shape your own brows isn’t about copying a celebrity; it’s about discovering what suits your bone structure, hair growth, and daily routine.
Because brows are so visible, small changes can have an outsized effect. That’s why a careful, patient approach pays off. The goal here is not perfection as an abstract idea but a natural, maintained look that feels like you. We’ll focus on methods that preserve hair, promote healthy growth, and let you adapt styles without destroying your natural shape.
Understanding eyebrow anatomy and growth
Before you pick up tweezers, get familiar with what you’re working with. Each eyebrow has thousands of hairs. They grow in a direction dictated by hair follicles embedded in the skin, and they follow a growth cycle consisting of growth, rest, and shedding phases. That means not every hair will be at the same stage at the same time; some hairs will be ready to be plucked while nearby ones are just starting to grow.
Hair density and coarseness vary widely. People with coarse hair often see each brow stroke stand out, which affects how you trim and fill them. People with fine brows need gentler handling and products that create the illusion of density without looking painted on. Knowing your hair type will guide your choice of tools, makeup, and professional treatments.
Hair growth cycles and what they mean for shaping
Every hair goes through anagen (active growth), catagen (transition), and telogen (resting/shedding) phases. A complete cycle can last months. If you over-pluck, you can remove follicles in the active phase and reduce density long-term. That’s why conservative shaping and patience are essential: if you shape too aggressively, regrowth can take months or may not return to the same thickness.
When you’re working on reshaping a brow—letting it grow in or filling gaps—plan for gradual changes across several months. For those correcting overplucking, a three- to six-month growth period before committing to a permanent solution provides a clearer picture of natural tendencies.
Essential tools and products (and how to choose them)
A small investment in good tools makes shaping easier and safer. You don’t need a drawer full of gadgets; a few essentials used correctly will do most of the work. Below is a practical list, followed by a short description of how to pick each item.
- Spoolie brush
- Angled brow brush
- Brow pencil (rubbery or wax-based)
- Brow powder or compact
- Clear or tinted brow gel
- Precision tweezers (slanted tip)
- Small hair scissors (brow trimming scissors)
- High-quality mirror with good light or a magnifying mirror
- Gentle makeup remover or micellar water
- Natural oils or serums for growth (if desired)
- Sanitizing spray or alcohol wipes
When choosing tools, prioritize control and comfort. Tweezers should fit comfortably in your hand and have a precise slanted tip that catches hair cleanly. Brushes with synthetic bristles are easier to clean. For makeup, match your brow shade to your hair at the root rather than the ends; if you’re between shades, choose slightly softer (not darker) tones for a natural look.
Table: Tool comparison and recommended use
| Tool/Product | Primary Use | When to use | Key tip |
|---|---|---|---|
| Spoolie brush | Grooming and blending | Daily, before and after filling | Brush upward to see natural arch and length |
| Angled brush | Applying powder or pomade precisely | When defining shape or creating hairlike strokes | Use short, light strokes for realism |
| Tweezers (slanted) | Removing single hairs | Between waxing appointments or for stray hairs | Always tweeze in direction of growth |
| Small scissors | Trimming long hairs | Occasionally, after brushing hairs up | Trim only the tips—do not cut hair close to skin |
| Brow pencil | Drawing precise hair strokes | Sparse areas or definition on the tail | Choose a pencil with a soft tip to avoid harsh lines |
| Brow powder | Filling and softening the look | For a natural, full appearance | Use a light hand and layer gradually |
| Brow gel (clear/tinted) | Set and shape hairs | Daily finishing step | Tinted gels add color and tame unruly hairs |
Shaping your brows: a step-by-step routine
Start with a plan. The most common mistake is removing hair without a mapping step—doing that can leave you asymmetrical. The classic mapping technique uses facial landmarks to mark where brows should start, arch, and end. Follow a conservative method: mark, evaluate, then remove minimal hair once you’re satisfied.
Below is a practical shaping routine that works for most people. Work in natural daylight if possible, sit upright, and take frequent steps back to evaluate balance. If you’re nervous, stop after each hair and reassess; it’s much easier to remove another hair than to replace one.
Basic brow mapping: three points that matter
Mapping uses three reference points: the start, the arch, and the end. Use a straight object—like a makeup brush handle or a pencil—for alignment. Place it vertically from the edge of your nostril to the inner corner of the eye to find the start. Then angle it from the nostril through the pupil to locate the highest point of the arch. Finally, angle from the nostril to the outer corner of the eye to find where the brow should end. Lightly mark these points with a soft pencil or eraser-on pencil so the marks are subtle.
These are guides, not hard rules. Facial asymmetry is normal, so adjust the points slightly to maintain balance rather than perfect symmetry. Strive for harmony with your face rather than rigid measurements.
Detailed shaping steps
1) Groom and brush. Use your spoolie to brush the brow hairs upward and outward. This reveals long hairs and shows the natural line. Take note of hairs that fall outside the mapped area.
2) Trim selectively. If some hairs are much longer, trim only the tips with small scissors while the brow is brushed up. Cut conservatively—only a few millimeters at most.
3) Tweeze stray hairs. Tweeze single hairs below the brow line and between the brows. Always tweeze in the direction of growth to reduce breakage and irritation. Stop frequently to compare both brows.
4) Refine the lower edge. The lower edge defines the shape. Maintain a clean lower line but avoid over-thinning at the head of the brow—keeping some softness there creates a more natural look.
5) Check the arch and tail. Remove small hairs beneath the arch to expose the desired lift, and clean up the tail to taper naturally. Don’t make the tail start too thin; taper it gently towards the end.
Tweezing technique and safety
Tweezing is precise when done correctly. Sterilize your tweezers with alcohol before use. Pull skin taut with your fingers, grasp the hair close to the root, and pull with a steady motion in the direction of growth. Quick, confident pulls reduce the chance of breaking hair and minimize pain. Avoid yanking or slow pulling, which can cause hair breakage or inflammation.
If your skin reddens easily, apply a cool compress after tweezing to reduce irritation. For sensitive skin or if you’re shaping a large area, consider professional waxing or threading to limit frequent trauma to the skin.
Waxing, threading, and professional shaping: pros and cons
Waxing and threading are time-efficient for shaping larger areas and can keep brows tidy for several weeks. Professionals trained in these methods can offer superior symmetry and are often consulted for first-time shaping or complicated reshaping. However, each method has trade-offs, and knowing them helps you choose the right approach for your skin and tolerance.
Waxing removes hair from the root in rows; it can be quick but might irritate sensitive skin or worsen conditions like rosacea. Threading gives incredible precision, especially in the brow area, and is gentler for some people, though it can be more expensive and requires an experienced technician. Both methods require sanitation and skill to avoid uneven results.
Table: Comparison of hair-removal methods
| Method | How it works | Pros | Cons | Ideal for |
|---|---|---|---|---|
| Tweezing | Plucking individual hairs with tweezers | Precise, low cost, good for small fixes | Time-consuming, may cause redness | Small corrections, stray hairs |
| Waxing | Applying hot/warm wax and removing strips | Quick, removes many hairs, lasts weeks | Can irritate sensitive skin, occasional burns if not done properly | Large cleanups, maintenance every 3–6 weeks |
| Threading | Using twisted thread to pull hairs in a line | Very precise, minimal product contact with skin | Needs skilled technician, slight discomfort | Detailed shaping, sensitive skin that doesn’t react to friction |
| Laser hair removal | Targeting hair follicles with laser energy | Long-term reduction, fewer touch-ups | Expensive, not suitable for all skin/hair tones, risk of pigment changes | Those seeking long-term reduction |
Filling and defining: makeup techniques that look real
When brows are sparse or uneven, makeup fills the gaps. The goal is to mimic hair, not paint a solid block. Choose a product based on how much definition you want: pencil for fine strokes, powder for soft fullness, pomade for strong definition, and tinted gels for light color and hold. Often a combination works best—pencil for the head and arch, powder for the body, gel to set.
Key to a natural look is layering lightly and blending. Start with light strokes at the head of the brow to create a soft entrance, then add slightly more definition through the arch and tail. Always finish by brushing through with a spoolie to soften harsh marks and blend color into the natural hairs.
Step-by-step: a simple daily brow makeup routine
Brush the brows upward with a spoolie to reveal the natural shape. If you use pencil, begin at the arch and tail, drawing hairlike strokes in the direction of growth. Use powder with an angled brush to fill sparse areas with short, feathered motions. For pomade, use an angled brush and work with a light hand—less is more. Finish with a clear or tinted gel to set hairs and keep them in place throughout the day.
For a softer finish, apply a thin line of concealer under the lower brow edge and blend it downwards. This subtly sharpens the line without looking stark. Avoid heavy concealer on the upper edge of the brow head; that can make the entry look unnatural and boxed-in.
Choosing the right color and formula
Match the color to your hair roots. If your hair is dark, choose a shade one to two shades lighter if you’re nervous about an overly heavy look. Warm undertones (slightly red or auburn hair) pair with taupes that have a warm base; cool-toned hair works with ashier brow colors. Test shades on the back of your hand and view in natural light.
Water-resistant formulas are useful in humid environments, but they can be hard to remove and build up over time. For everyday wear, choose formulas that remove cleanly with a gentle cleanser to avoid buildup that clogs follicles.
Creating the illusion of fuller brows: tricks and products
If regrowth is slow or you want an immediate fuller appearance, use a strategy: combination of micro-filling with pencil or powder, colored mascara-like gels, and strategic highlighting. Micro-strokes with a fine pencil give the appearance of hairs; powder builds body. Layer the products subtly to avoid blotchy results.
Another trick is to alter contrast. Slightly elongating the tail or widening the body (without adding bulk at the head) can give the impression of fullness. Avoid darkening the very start of the brow too much; a softer gradient there looks more natural.
Special techniques for sparse heads or gaps
For gaps at the head, use tiny, upward strokes to mimic baby hairs. Don’t draw a thick, dark block at the start; that area should visually taper in. For tails that are patchy, extend the tail with thin strokes that follow the hair direction. If there are large missing patches, microblading or microshading could be considered, but try makeup and growth strategies first to see how much you can achieve non-permanently.
Concealers and color correctors can help if the area has discoloration from prior treatments or scarring. Use a light hand and build coverage slowly; a skin-colored concealer applied with a small brush blends into the skin and helps your pencil strokes sit on a neutral base.
Natural growth support: what helps, what’s anecdote
Many people try oils and serums to encourage brow growth. Castor oil is a popular, low-cost option; it’s believed to condition hair and the surrounding skin. Scientific evidence for oils is mixed, and results vary. The most consistent ways to support hair health are gentle grooming, avoiding chronic over-plucking, good skin hygiene, and a balanced diet that includes protein, iron, and vitamins essential for hair growth.
If you’re considering medical options for stimulating hair growth, such as prescription treatments, consult a dermatologist. Some topical medications used for eyelashes can affect brow growth, but they require medical oversight due to potential side effects and specific application instructions. Always patch-test topical products to avoid irritation or allergic reactions.
Diet, supplements, and lifestyle
Hair needs nutrients. A diet with sufficient protein, iron, vitamin D, zinc, and B vitamins supports normal hair growth. Deficiencies can lead to thinning across the whole body, including brows. If you suspect a deficiency, ask your healthcare provider for testing rather than self-diagnosing. Supplements can help when deficiencies are present, but they aren’t miracle cures for overplucked brows.
Stress and sleep affect hormone levels and can influence hair cycles. Managing stress, getting restful sleep, and avoiding chronic skin irritation are practical steps that support overall hair health, including eyebrow density.
Semi-permanent and permanent options: henna, tinting, microblading, lamination
If makeup is too time-consuming or your natural brows are very sparse, semi-permanent treatments offer longer-lasting solutions. These range from tinting—depositing pigment onto hair and sometimes the skin—to microblading and microshading, which implant pigment into the skin for a more defined, lasting effect. Brow lamination sets the hair in a lifted, brushed-up shape for several weeks.
Each option has different durability, maintenance needs, and risks. Tinting usually lasts a few weeks, henna can stain the skin slightly longer than standard tint, lamination lasts several weeks, and microblading typically lasts a year or two depending on skin type and aftercare. Evaluate your skin type, lifestyle, and willingness to commit to touch-ups before choosing a semi-permanent route.
Table: Semi-permanent & permanent method comparison
| Method | How it works | Longevity | Maintenance | Best for |
|---|---|---|---|---|
| Brow tinting | Dye applied to hair and sometimes skin | 2–6 weeks (varies) | Top-ups every few weeks | Darkening natural hairs and light-skinned roots |
| Henna brows | Plant-based dye that stains skin and hairs | 4–8 weeks on hair; skin stain less predictable | Reapplication every 4–8 weeks | Natural full-looking color, especially for lighter or sparse hairs |
| Brow lamination | Chemical process that lifts and sets hair direction | 6–8 weeks typically | Occasional brush-throughs; limit water exposure early | Creating a brushed-up, fuller look |
| Microblading / Microshading | Pigment implanted into superficial layers of skin | 1–3 years depending on skin and aftercare | Touch-ups recommended annually or biennially | Long-term definition for sparse brows |
Deciding on a semi-permanent procedure
Choose a licensed, experienced technician and review their portfolio. Look for healed results, not just fresh work—initial results can be darker before they settle. Schedule a consultation to discuss your goals, skin type, and any medical conditions. If you take blood thinners or have active skin conditions near the brow, disclose that. A patch test is standard for tinting and necessary for chemical lamination or pigment procedures.
If you’re thinking about microblading, expect a multi-step process: initial consultation, first procedure, and a touch-up after healing. The technician will adjust shape and color during the touch-up, which is essential for the best long-term results.
Microblading and microshading: what to expect
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Microblading uses a hand tool to make hairlike strokes in the skin, while microshading uses a machine or technique to create a more powdered or shaded effect. Some artists combine both for a hybrid effect: hair strokes plus soft shading for density. Results depend on skin type; oily skin can blur hair strokes faster than dry skin, so shading may be recommended for those skin types.
Aftercare is critical. During the first two weeks, avoid water, sweating, and sun exposure as the pigment heals. Expect scabbing and a temporary darkening followed by lightening as the pigment settles. A proper touch-up seals the result and corrects any healed inconsistencies. While microblading offers durable results, it fades over time and requires maintenance to keep the color and crispness.
Safety, risks, and realistic expectations
Risks include infection, allergic reaction, scarring, and color changes. Choose a reputable studio with strict hygiene protocols, licensed artists, and a clear aftercare plan. Ask to see healed photos and ask whether the artist uses single-use needles and sterile techniques. Understand that changes in the pigment over time are normal; entire removal is possible but costly and may require laser or saline removal over multiple sessions.
Microblading is not for everyone. If you have keloids, are on certain medications, or have certain skin disorders, discuss with a medical professional first. A skilled artist will decline a client if they feel the procedure is unsafe or unlikely to produce the desired outcome.
Designing brows for different face shapes
Your face shape influences what brow style will look most flattering. The objective is balance: use the brow to complement your cheekbones, jawline, and forehead proportions. Small adjustments—raising the arch slightly, keeping the brow straighter, or shortening the tail—can harmonize features.
Remember: these are starting points, not strict rules. Personal taste and hair growth patterns should guide the final look. Consider small changes over time rather than a dramatic remodel; that way you can assess how the shape plays with your expressions.
Recommendations by face shape
Oval: Most low-maintenance shapes work well. A soft arch that follows your natural line keeps features balanced. Avoid overly thin tails that can make the face look elongated.
Round: A higher, defined arch adds verticality to the face. Keep the tail longer and slightly angled to create the illusion of length.
Square: A soft, angled arch helps soften a strong jaw. Avoid extremely high arches that can look harsh; aim for a natural lift with a gentle curve.
Heart-shaped: A rounded arch with a slightly tapered tail balances a wider forehead and a narrower chin. Softer, fuller brows work well here.
Long: A straighter brow with a low arch shortens the appearance of the face. Keep the tail slightly extended horizontally rather than sharply angled.
Diamond: A strong arch can balance high cheekbones. Keep the head of the brow soft so the high arch doesn’t look too severe.
Common mistakes and how to avoid them
Over-plucking remains the most frequent mistake. It’s tempting to follow a single trend or to make instantaneous changes, but brows need restraint. Removing too many hairs at the head thins the face and dates a style quickly. The remedy is conservative shaping and a patient regrowth period before committing to semi-permanent fixes.
Another mistake is using the wrong color—too dark or too cool can read harsh. Heavy-handed application of pomade or pencil makes your brows look painted. The solution is to build color gradually, blend with a spoolie, and use a slightly softer shade than the initial instinct suggests.
List: Other avoidable errors
- Following temporary trends without considering long-term maintenance
- Ignoring sanitation—using unclean tools can cause infections
- Trimming hair too short, which creates patchy regrowth
- Relying on heavy concealer around the brows to mask poor shaping
- Skipping patch tests for tints or chemical treatments
Maintenance: daily, weekly, and monthly routines

Maintenance doesn’t have to be time-consuming. A simple daily routine can keep brows looking groomed: brush, apply a tinted or clear gel, and touch up tiny gaps with a pencil or powder. Weekly and monthly care might include gentle exfoliation between the brows to prevent trapped hairs and occasional trimming of long hairs.
Plan for a professional shaping every 4–8 weeks depending on growth rate and method. If you wax, threading, or tweeze at home, stagger these in a way that lets the brows keep a consistent shape without frequent heavy corrections. For semi-permanent treatments, follow your technician’s schedule for touch-ups and color maintenance.
Sample weekly and monthly routine
| Frequency | Action | Purpose |
|---|---|---|
| Daily | Brush, fill lightly, set with gel | Define shape and hold hairs all day |
| Weekly | Trim any long hairs, exfoliate skin around brows gently | Prevent overgrown appearance and trapped hairs |
| Every 4–8 weeks | Professional shaping (wax/thread/tweeze) | Maintain shape with precision |
| Every 6–12 months | Assess semi-permanent options or touch-ups | Keep color and shape consistent if using permanent methods |
Troubleshooting: fixes for common problems
Reality check: brows rarely behave perfectly. If one brow is higher than the other, don’t rush to remove more hair to make them match. Often it’s a matter of makeup concealment and tiny adjustments in filling technique. If brows are uneven because of past plucking, let them grow for several months and use light pencil strokes to create symmetry in the meantime.
If you over-darken a tint, let it fade naturally if possible; most tints become softer in a few weeks. For overly dark microblading or pigment that healed too warm, speak to the artist about color corrections before attempting removal. Avoid home removal techniques, which can damage skin and course the issue further.
Overplucked brows: staged recovery plan
1) Stop tweezing the area to allow growth. Use growth-supporting serums or natural oils if desired, and be consistent for several months.
2) Use makeup to create the impression of density. Pencil strokes and powder can create a believable shape while hair regrows.
3) If no satisfactory regrowth occurs after an extended period, consult a professional about microblading, microshading, or brow tattooing. A consultation will reveal whether your skin and hair characteristics are suitable.
Choosing a professional: what to ask and check
When you go to a salon or brow studio, a short consultation should answer important questions. Ask about licensing, sanitation practices, and training. Inspect the artist’s portfolio and ask for healed photos—not only fresh work. Discuss the procedure in detail, expected results, and the revision policy if the healed results don’t meet expectations.
Pricing is not the only indicator of quality. A low-cost provider may cut corners on equipment or aftercare. Conversely, the most expensive option isn’t always the best fit. Look for transparency, clear communication, and a studio that prioritizes safety and individualized shaping over a one-size-fits-all template.
Checklist for choosing a brow technician
- Does the studio use single-use, sterile tools and needles?
- Can the technician show healed before-and-after photos?
- Is a patch test offered for tinting or chemical procedures?
- Do they provide a clear aftercare plan and a touch-up policy?
- Are they willing to adjust the shape conservatively to suit your face?
Aftercare: keeping results looking their best
After any grooming or semi-permanent treatment, aftercare determines how well the result heals and how long it lasts. For waxing or threading, keep the area clean and avoid heavy exfoliation for a few days. Avoid direct sun and harsh skincare ingredients on the brow area right after treatment.
For semi-permanent procedures like microblading and tinting, follow the technician’s instructions precisely. This usually includes avoiding water and sweating for a short period, applying an ointment sparingly, and not touching the area unnecessarily. Avoid facials and chemical peels around the treated area during the initial healing period.
Basic aftercare rules for microblading and tinting
- Keep the area dry for the time specified by your technician.
- Avoid exfoliants, retinols, and acids near the brow while healing.
- Do not pick scabs; allow them to fall away naturally.
- Use sunscreen on healed brows to reduce pigment fading from UV.
Frequently asked questions (FAQ)
Below are common questions people ask when they start working on their brows. The answers are practical and conservative—brows benefit from patience and measured decisions.
| Question | Answer |
|---|---|
| How often should I tweeze? | For most people, light tweeze maintenance every 1–2 weeks keeps shape tidy without overdoing it. Major reshaping should be less frequent. |
| Can I speed up brow regrowth? | There are no instant fixes. Avoid further trauma, maintain a nutrient-rich diet, consider gentle serums or oils, and consult a professional if regrowth is insufficient. |
| Is microblading painful? | Discomfort varies. Technicians apply topical anesthetic to numb the area, and most clients report manageable levels of pain. Discuss anesthesia and pain management with your technician beforehand. |
| Will brow tinting stain my skin? | Standard tints primarily color hair. Henna and some heavy tints can stain skin for several weeks. Ask your technician how long the skin stain typically lasts and request a test patch. |
| How do I choose a natural-looking brow shape? | Start with your natural growth pattern and use mapping to create gentle adjustments. Avoid extreme changes at once; incremental tweaks reveal what works with your features. |
Case studies: small changes, big difference

Consider three real-world scenarios that illustrate practical choices: a person with naturally bushy brows, someone who overplucked in their twenties and now has sparse areas, and a person with light, barely visible brows. Each case benefits from a different approach.
For bushy brows, the goal is refinement—not thinning. Brushing, a conservative trim, and light waxing on the lower edge can clean the shape without sacrificing fullness. A tinted gel can hold hairs up and create a modern, groomed finish.
For overplucked brows, patience and makeup are crucial. Begin a regrowth period of several months while using pencils and powders to create density. If regrowth stalls, consult a professional about microblading or shading. During the regrowth, avoid re-shaping until the natural line is clearer.
People with very light brows can use tinting or henna to darken the hairs and create a baseline. Tinted gels and powders then fill in sparse sections. Semi-permanent solutions can help those who want an even longer-lasting result, but start with nonpermanent methods to experiment with shape and color.
Final thoughts: a practical philosophy for perfect brows
Perfect brows aren’t a single formula; they’re the result of observation, restraint, and small, consistent actions. Keep the following principles in mind: map before you remove, work in small steps, prioritize hair health, and choose procedures wisely. With those rules, you’ll create a look that enhances your face without overwhelming it.
Brows change over time with age, hormones, and lifestyle. Stay flexible. What works for you at one point may not be ideal five years from now, and that’s fine. The best brow is the one that feels like you—balanced, expressive, and effortlessly presentable.
Quick reference: do’s and don’ts
- Do map your brows before removing hair.
- Do invest in a good pair of tweezers and a spoolie.
- Do color-match to your hair roots, not the ends.
- Do test patch any tint or new topical product.
- Don’t over-pluck the head of the brow—keep the entrance soft.
- Don’t rush into permanent procedures without a trial styling phase.
- Don’t skip aftercare following tinting, lamination, or microblading.
Resources and next steps
If you’re ready to start, pick a simple first step: map and tweeze, or schedule a professional shaping session for a first clean-up. If you want to experiment with color, try a tint or henna at a reputable studio before committing to semi-permanent pigment. Keep notes and photos as your brows evolve so you can see what works and what doesn’t.
Above all, be patient. Brows respond to gentle care and time. Follow the practical steps in this guide, and within weeks you’ll notice how a consistent routine and a few smart tools transform your look more reliably than a single drastic treatment.


